Supported by its business intelligence and data analytics unit, Betterware has shown long-term sustainable double-digit growth rates in revenue and EBITDA.
Betterware constantly innovates introducing approximately 300 products every year, representing 10% – 15% of the products in catalogue.
Betterware sells its products through a unique two-tier sales model that is comprised of Distributors and Associates. Distributors manages Associates and places orders to the Company, while Associates have direct contact with the end consumer.
Due to its meticulous logistics planning through the supply chain, Betterware has achieved a 99.9% service level and a 98.5% rate of deliveries on time anywhere in the country at a zero last mile cost.
Its asset light model has enabled Betterware to grow with very limited capex and high cash conversion rates.
Business intelligence and data analytics unit provide instant and reliable information for decision making